A man alone in the woods with a bear...

Sure this interactive campaign bears (couldn't resist) more than a passing similarity to Burger King's "Subservient Chicken", albeit with more rude options. But its brilliance is more to do with how it is being advertised.

I may be wrong, but this has to be one of the best, if not the best example of how to smartly advertise on YouTube.

So kudos to Buzzman for their cleverness. And for letting us see, sort of, a man get it on with a bear in the woods.


(Sharing credit to Alison Smith)