The $73,000 bar tab. (Republicans were not responsible)
It's hard to say just how effective this will be, but no question about the brilliance of the idea. Maybe one of the simplest and subtlest anti drunk-driving messages I've seen, like forever. Kudos to Ogilvy, Brazil. They don't just make great footballers and supermodels.
1 say something:
Another brilliant piece of work that you had nothing to do with. Why is that?
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