It's my blog so I'll self-promote if I want to.

For thousands of years, saving mankind has been the sport of heroes. This November BBC America honors these ass-kickers of evil with a movie event called, "Heroic Heroes Hall of Fame".

It will be a month long tribute with movies featuring great British heroes like King Arthur, Robin Hood and Sky Captain. Yes, Sky Captain - hey I didn't come up with the promotion, I just sell it like a whore on steroids.

To extend the event online we came up with a number of content initiatives, including a Hall of Fame ballot for picking new heroes to induct and these special edition "Ass-Kickers of Evil Series" trading cards.