Champagne Valentine anyone?

It's not a fizzy cocktail, but rather a wonderful creative digital agency based in Amsterdam. These guys are making interactivity in art and video a whole new experience.

“We are trying to create new mythologies and new visual and interactive experiences for the world, to give it something beautiful to engage with,” says Anita Fontaine, one of Champagne Valentine's founders.

Case in point: Their interactive video for Placebo's “The Never-Ending Why” is mesmerizing. The video pulls you into a graphic world inhabited by monsters, but you get to control the experience. Click here and play god.

(Sharing credit to jawbone.tv)