Brain-teaser Monday.

In the 1970's the National Dairy Council in England created a new campaign for cream cakes with the tagline, "Naughty but nice". Which famous author, then a no name copywriter, coined the slogan?

• Fay Weldon
• Martin Amis
• Don Delillo
• Jane Austin
• Salman Rushdie
• Harold Pinter
• John Grisham
• Irvin Welsh
• J. K. Rowling
• Hanif Kureishi
• Alan Bennett

Answer to last week's brain teaser: 1. Eurotrash RSCG/NY (Euro RSCG/NY; 2. Lady Speed Suck (Lady Speed Stick); 3. M&C Sasquatch/NY (M&C Saatchi/NY; 4. Vagina (Viagra); 5. Rockstar Energy Drunk (Rockstar Energy Drink); 6. Twits (Twix); 7. 1895 - 1996 (1995 - 1996); 8. The Learning Year (The Learning Years); 9. New Dork University (New York University); 10. The Whining Years (The Winning Years)