Wednesday, March 17, 2010

More on bank advertising reform.

Okay, now I'm really cooking. Here are a few more mock-up examples of print ads I would run. Again, excuse the complete disregard for art direction.

Former Senator Phil Gramm of Texas is considered one of the chief architects of banking deregulation that began in the late nineties. For example, it was his legislation that repealed Glasse-Steagall in 1999, the financial equivalent of opening Pandora's box. I thought a provocative ad pointing to this fact would make for an effective ad.



And here are a couple more ads that allow the bank to take a bold stand against derivatives trading.




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